Location Photo for
Google Maps

Impact of photo for Google Maps Locations

Lately, Google has been putting more and more emphasis on Business Location photo for Google Maps. Therefore, a business photo shoot for Google Maps is a very relevant service. Its impact can be compared to adding keywords. You can test it yourself with a demo tool from Google called Vision AI. It recognizes objects, words, inscriptions and other information shown in the photo. It could be your services, your company name, address – anything that confirms your real existence and provision of the specified services.

Artificial intelligence transforms this data into a list of keywords used to find your business. Therefore, a high-quality photograph of your location is now a prerequisite for successful promotion.

How does photo for Google Maps analysis work?

The analysis process is based on the in-depth study of photographs using artificial intelligence. To create high-quality photographs, we employ professional photographers who work with us as contractors throughout Italy and beyond. However, modern devices such as the iPhone (from model 13 onwards) also allow you to create photos in RAW format, which is important for further processing.

Google prohibits editing photos by assigning them a quality category. Therefore, it is important to preserve the original file format. Professional cameras or modern smartphones allow you to create photos that meet these requirements.

Why are high-quality Google Maps business photos important?

We always encourage customers to take photos according to our instructions to show the object to the algorithms in the most advantageous way possible and get the desired result. Research conducted by reliable publications confirms that photographs are one of the key factors that influence the position of a business on Google Maps. So, for example, recently, on the eve of the new year 2025, we noticed that when searching for an object on the map that interested me, Google retrieved New Year’s photos from 2020, because there were no new ones from 2024, in order to encourage me to visit the store shortly before the new year.

What is included in the service?

• Visit of a professional photographer to your property.
• Edit photos according to Google guidelines.
• Up to 20 photos in the final edit (depending on the size of the location).

An alternative version of the Business Photoshoot service for Google Maps with a 50% discount?

Sometimes clients have a professional camera or their own personal photographer who can take high-quality photos for the business. Or Mappers GEO simply does not have a trusted photographer in the city where the business is located. Why not!

That is why we talked about the possibility of using new versions of smartphones that can take photos and save them in the file format “raw”, RAW, HEIF or similar. This allows you to edit the photo without damaging the order of pixels. So our participation in the shooting process is advisory + technical, that is, we give instructions on the necessary angles, photo locations, number of shots, and also professionally process such photos taking into account Google’s recommendations regarding the quality of content published on Google Maps. Therefore, in this case, a 50% discount on the service applies. So you will get:

• Instructions for taking photos (regarding required angles, photo positions, number of photos)
• Tips for choosing equipment
• Editing photos according to Google’s policies.
• Scheduled publication of photos if requested by other services

Live photos are the key to success

Google algorithms prefer live photos with minimal adjustments. Drastic changes in pixels can make a photo unsuitable for search algorithms.

We guarantee that your photo for Google Maps will meet all Google requirements, help improve your business’s position in local searches, and attract new customers.

Order our photographers or our support and optimization of your photos for your business profile on Google!