Printerio

Project Description

Printerio: The Start of a Journey to Online Visibility with Mappers GEO

In April 2025, Printerio reached out to the Mappers GEO team – a company aiming to strengthen its online presence and attract more clients through effective online promotion. Their request was quite standard: Google company profile promotion, which is a cornerstone for any local business in the modern world. Our task was to lay a solid foundation for future growth, utilizing all available local SEO tools.

Starting Position: What Printerio Brought to Us

At the start of our collaboration, specifically on April 23, 2025, we recorded the baseline metrics for Printerio’s Google profile for the preceding quarter (January, February, March 2025). This data served as our starting point:

• Number of actions on the company profile: 187. This includes clicks on the phone number, direction requests, website visits, etc.
• Number of search views: 2100. This number reflects how many times Printerio’s profile appeared in Google search results.
• Number of keywords for which the profile was displayed: 152. This metric shows the diversity of user search queries that led to Printerio.

These figures indicated that, while Printerio already had some presence on Google, the potential for significant expansion was enormous.

Our Strategy: Comprehensive Google My Business Promotion and Optimization

For Printerio, we implemented a full suite of Google company profile promotion services, which also included Google company profile optimization. Our work aimed to make Printerio’s profile as relevant, informative, and attractive as possible to potential clients. Key stages of our work included:

• In-depth analysis and keyword selection: We compiled a detailed list of relevant keywords that best describe Printerio’s services and match the queries of their potential clients.
• Content creation and optimization: Based on the selected keywords, we wrote and implemented targeted texts into the profile, enriching its descriptions, services, and other sections.
• Placement in directories and mapping services: To strengthen local SEO and enhance authority, we disseminated information about Printerio across a large number of relevant online directories and additional mapping services.
• Link optimization: We worked on placing links to Printerio’s profile and, where possible, changed their format to CID links, which have a stronger impact on Google Map location promotion.
• General profile optimization: This included reviewing and correcting all basic information (address, opening hours, contacts), working with photos, and, if necessary, providing recommendations for their improvement.

Initial Results and Future Prospects

As of June 20, 2025, after several months of our active work, we are already seeing positive changes in Printerio’s profile statistics for the quarter (March, April, May 2025):

• Number of actions on the company profile: increased to 250 (compared to 187). This represents a 33.7% increase.
• Number of search views: increased to 2200 (compared to 2100). This represents a 4.8% increase.
• Number of keywords for which the profile was displayed: significantly increased to 250 (compared to 152). This is a 64.5% increase.

These figures confirm the general trend we observe in local SEO: initially, the number of keywords for which a company becomes visible increases significantly. This indicates that Google’s algorithms are beginning to better understand the business’s activities and show it to a wider audience for various queries. Subsequently, over time, the growth in keyword count converts into a substantial increase in profile actions – calls, direction requests, and website visits, which are direct indicators of client engagement.

We very much hope that when we review the results in a year, i.e., in 2026, Printerio’s metrics will be significantly better, and we will be able to supplement this material with new, even more impressive data. This case is an excellent example of how investments in Google Maps and online promotion gradually but surely lead to increased visibility and client attraction. Mappers GEO continues to work to ensure Printerio achieves maximum success in the online space.

Servicesperformed